The Ultimate Partner For Global Ecommerce
SINCE 2006
PARTNER WITH HOFAN TO REALIZE YOUR BRAND'S FULL POTENTIAL
“Hofan is the ultimate marketing company. Because the purpose of marketing is to create, communicate, and deliver value to customers. And you do this by solving problems.
Now, this company goes on social media and reads all the comments by consumers. They take this feedback to some Chinese company and say, 'hey, you need to solve this problem.'
They even have a venture capital firm to help the company fund the development and then they market these products. To me, this is your ultimate marketing machine. ”
--- Prof. Dominique Turpin
European President of CEIBS
SELL ON MULTIPLE MARKETPLACES WITH ONE PARTNER
Proven Product Launch Model
Three Core Project Phases
Accelerate With Our AI Engine
Powered by our AI Engine, we analyze all aspects your Brand needs to consider in Marketing and Sales, optimize and automate every action in your Global E-commerce reach
- Global Market Research
- Direct Consumer Insights
- AI Social Listening
- Global Marketing Attribution
- Automated Marketplace Operation
Success Stories
Helped a Mobile phone stabilizer achieve B2C strategic transformation
Challenges
- OEM team lack consumer insights
- Strong competitor like DJI, Insta360
- Niche market product
Solutions
- End-to-end e-commerce solutions
- Win in Amazon then reach other marketplaces
- Comprehensive targeted marketing campaigns
Result:
$100 Million
Annual GMV from ground-zero
No.1 Mobile Gimble Brand
in Amazon US and Douyin China
140+ Countries
Global Expansion
Success Stories
Leverage TikTok marketing to capture consumer mindshare, establish AI innovation leadership, achieve Amazon top spot, and build brand barriers
Challenges
Kickstarter to Mass Market
Cold start on Amazon
Innovator and followers
Segment, Value, Pricing
Solutions
TikTok Strategy for Market Penetration
- Leverage TikTok marketing to capture consumer mindshare.
- Position as a leader in AI innovation.
- Rapidly secure top rankings on Amazon.
- Build brand-category barriers to differentiate from competitors and prevent market entry by followers.
Amazon Strategy for Market Dominance:
- Convert brand traffic into sales to secure a best seller position.
- Block competitors and potential followers from gaining ground.
- Build a market leadership barrier that sets the brand apart.
- Raise the cost for copycats by increasing follow-on expenses and risks.
Result:
＄5M+
GMV through TikTok Shop
$30M+
GMV across all platform
3K+
Creators created shoppable contents
3K+
Tiktok videos created
100 Million
Tiktok Video Exposure
Best Seller
on Amazon in 4 days (before reviews come in!)
60%+
of traffic comes through Brand Search
Success Stories
Elevating Category Original Inventor Brand to Premium Market Position
Challenges
- Competing against lower-priced competitors
- Need to establish a premium brand image
- Increase sales and market share
Solutions
- Permium Pricing: Strategically raised product price to 120%, providing more budget for ads and marketing initiatives
- Optimized Amazon listings with SEO-rich content and high-quality images
- Engaged influencers and utilized customer testimonials
Result:
Premium Pricing
Increased product price to 2.6x that of competitors
Sales Growth
Achieved 3x increase in sales In 3 Months
Market Position
Successfully positioned Flairosol as a premium brand on Amazon
Customer Satisfaction
Boosted positive reviews and customer trust
Success Stories
Assist legacy American brand in driving new product line expansions by leveraging TikTok marketing to engage and capture new target audiences
Challenges
- Reliance on traditional advertising models risks disconnection from younger audiences.
- Legacy structures lack agility in adapting to rapidly changing social media trends.
- Marketing-sales separation limits adoption of TikTok’s integrated approach.
Solutions
- AI-driven influencer matching system to identify influencers aligned with target audiences.
- Content analysis paired with sales data to provide content suggestions and guidelines for influencers, improving future campaigns.
- Build brand and product awareness while generating sales through a marketing-sales flywheel approach.
Gotvoom: Content Creator Community
BRANDS WE SERVED
